10A – Elevator Pitch No. 1
This is my elevator pitch video for franchising a Whidbey Coffee on campus at the University of Florida. I also did not utilize a web-cam recording - I was standing in business attire, but my camera would not stay up right at a father distance. Moreover, due to the size of the video, it would not upload directly to Blogger. Therefore, please follow the YouTube link below.
I hope you enjoy!
Elevator Pitch Script:
"Are you a student or faculty member at the University of Florida? Do you enjoy coffee? Where do you purchase it? Well the only place to purchase it on campus, Starbucks. On the University of Florida campus we have over 7 Starbucks across campus.
Are you tired of the same coffee selection and high costs? Limited to no seating availability? Well wait no longer, because I am preparing to open a Whidbey Coffee franchise on campus! Whidbey Coffee is a well-known franchise within the Pacific Northwest. With varying prices, new and innovative products, and a relaxing environment with much more seating.
As a resident within the state of Washington, the coffee state some may say, where Starbucks originated, and as a military child... I've tried a great deal of coffee. With 52,367 students at the University of Florida - there is a great need for this opportunity. Do you want to spark a change and invest in our students and community? Invest in Whidbey Coffee."
"Are you a student or faculty member at the University of Florida? Do you enjoy coffee? Where do you purchase it? Well the only place to purchase it on campus, Starbucks. On the University of Florida campus we have over 7 Starbucks across campus.
Are you tired of the same coffee selection and high costs? Limited to no seating availability? Well wait no longer, because I am preparing to open a Whidbey Coffee franchise on campus! Whidbey Coffee is a well-known franchise within the Pacific Northwest. With varying prices, new and innovative products, and a relaxing environment with much more seating.
As a resident within the state of Washington, the coffee state some may say, where Starbucks originated, and as a military child... I've tried a great deal of coffee. With 52,367 students at the University of Florida - there is a great need for this opportunity. Do you want to spark a change and invest in our students and community? Invest in Whidbey Coffee."
Hi Caitlyn, thank you for posting your elevator pitch. You did a great job connecting the vision of UF as a community to the prospect of this new coffee service. When you related supporting UF students to offering an alternative to Starbucks it made the product more convincing as a member of the UF community. It is interesting to think of the success of another coffee shop on campus competing with Starbucks. While it would increase the quality of the product from Starbucks, it would be difficult to get it established given the amount of contracts Starbucks has with the rest of campus. Good use of open-ended questions to captivate the audience! Tyler
ReplyDelete